Digital Marketing Insights
The Importance of Branding for Trades Businesses
Establishing a strong brand presence is essential for standing out from the crowd and attracting loyal customers, particularly in the competitive world of trades businesses. Branding goes far beyond just a logo or a catchy slogan – it encompasses everything from your company's values and personality to the way you interact with customers.
Email Automation 101
Small businesses today must navigate a labyrinth of digital noise, where clear and strategic communication emerges as the guiding light. Email automation offers a powerful solution for streamlining communication processes, saving time, and nurturing relationships with customers and prospects. In this guide to email automation, we'll explore the importance of email marketing for small businesses and provide actionable steps for setting up email automation campaigns that drive results.
Lead Magnets That Work
In the competitive world of trade services, attracting quality leads is essential for sustaining and growing your business. Lead magnets offer a powerful solution to capture the attention of potential customers and nurture them into your loyal clients. In this comprehensive guide, we'll delve into the importance of lead magnets for your company and provide actionable tips for creating effective lead magnets that resonate with your target audience.
Unlocking the Power of Google Ads for Nonprofits
Online advertising has become an essential tool for nonprofits looking to raise awareness, attract donors, and drive impact. Google Ads, in particular, offers a powerful platform for reaching potential supporters and amplifying your organization's message. In this comprehensive guide, we'll explore the key insights for leveraging Google Ads effectively as a nonprofit.
Building Success Online
With the shift towards online interactions, having a quality website is no longer just a luxury for large corporations—it's a necessity for businesses of all sizes. Every small business owner should prioritize investing in a quality website to propel their success in the digital marketplace.
Easily Upgrade from Squarespace 7.0 to 7.1
Upgrading to version 7.1 offers more than just a visual refresh; it's about enhancing your site's functionality and flexibility. Features like site-wide animations, auto-layouts, and the Fluid Engine editing experience empower you to craft an engaging online presence.
Is Local Advertising Dead?
We were missing some opportunities here and wanted to remind you to keep your feet in the real world!
Connecting with SGE: How Google’s New Search Tool Impacts You
Google never fails to keep us on our toes with the latest innovations. Currently in beta testing, their new search feature, SGE (Search Generative Experience), promises a new generation of search. In this post, we’ll dive into what SGE is and its possible impact on the search landscape.
Premium Squarespace Templates
For some businesses, our custom web design process is more than they are able to invest. We get it! That’s why we’ve created premium Squarespace templates so anyone can improve their online presence.
9 Tools We Use To Make Our Life Easier
As a business owner, finding the right tools to streamline your operations can be a game-changer. At Known Creative, we've experienced firsthand how the right technology can enhance efficiency and foster growth. Here's a list of tools that have been instrumental in our success and can do the same for your business.
How Effective Web Design Can Boost Your Construction Company's Growth: Top Tips for Best Construction Websites
In the competitive world of construction, standing out from the crowd is essential. One of the best ways to do this is by having an impressive online presence. Some of the best construction company websites not only showcase their work but also create a sense of trust and professionalism. In this post, we'll discuss top tips and strategies to make your website one of the best construction websites out there, and how this can boost your company's growth.
Stop Using Social Media For Your Business
You don't need to be on social media for your business to succeed. Do this instead.
Grow Your Business Without Losing Your Soul
It is easy to focus so much on growing your business that you neglect some key practices to stay mentally and spiritually healthy. Here are 8 tips I have found helpful.
What’s the difference between cheap and cost-effective websites?
You don't need to break the bank in order to get a quality website. But don’t mistake cost-effective marketing for cheap marketing. If you are serious about finding the right partner who is committed to setting you up for success, we’d love to hear from you. Book a call with our owner, Seth Hoffman, to see if we are the right team to help you succeed.
Testimonial Sliders 📣
When you’ve got an amazing product or service to offer, it can sometimes leave you scratching your head as to why you can’t seem to land those all too precious new leads. Testimonials are the perfect way to get this message out there! And at KNOWN we believe that they should also look great on your website.
Video Banners 📺
The age old saying is that a picture tells a thousand words. If that’s the case, what could a video be worth?
Squarespace 7.0 vs 7.1
If you’ve been working on a Squarespace website for any length of time, chances are you will have come across the terms Squarespace 7.0 and 7.1; but what’s the difference between them? Does it matter which version you are using?
Middle Street Capital Brand Launch
We are inspired by big thinkers that disrupt their industry. Whether that is a product, a service or an organization, those kinds of people energize us. We started working with Middle Street Q3 of 2020 and we had ambitious goals.
What is StoryBrand and does StoryBrand really work?
Good marketing really isn’t about being on the latest platform or spending the most for the prettiest designs. Good marketing begins with something more elemental: clear messaging.